Predictions Place Data Center Cooling Market For Substantial Growth Through 2024...

New Global Market Insights Inc. research predicts the Data Center Cooling Market will grow to $20 billion by 2024 due to rising power, storage, and efficiency demands. Our international economy relies heavily on data centers as an infrastructure, but the current technology is a bit behind. Advancements would mean a decrease in risk of data loss, overheating, fires, and an overall increase in energy efficiency. Hot or cold aisle containment systems are used, or being considered by, 80% of data centers, assisting with both energy efficiency and server safety. As new developments are made in the industry, we’re sure to see further adoption of these cooling technologies. The trajectory for green data centers that utilize renewable energy is optimistic as the cooling market moves toward containment systems and other environmentally friendly innovations. That said, data centers have a power density over 100 times more than a large commercial office building. An average data center would take nine Walmarts to match its power output. Because servers use so much electricity, server farms also generate massive amounts of heat. Further energy is required to cool down these buildings to a safe level, which is why some of the world’s top tech firms are investing heavily in data center cooling technology and green server centers. For instance, Amazon has taken up the task of repurposing waste heat from a large data center in Seattle to heat their headquarters. Of 11 megawatts of heat wasted each day, Amazon will be able to recover five. Ash Awad, chief marketing officer for the consulting firm that designed and built the system, tells Seattle Times, “This is the first really large high-rise project that has been able to take advantage of this amount of waste heat, the first of its kind.”...

Augmented Reality and Automation in Race For Welding Market Future...

Augmented reality is coming to vocational classrooms to help educate welding students in a safe and practical environment. Two companies, zSpace and Mimbus, industry-leading educational augmented reality and simulation innovators, have come together to design a platform for future welders to warm up and gain safe experience. THE Journal reports a statement on this collaboration. “Using the zSpace platform, students receive a multi-sensory training experience, welding from multiple angles while using their eyes, ears, and hands to master core skills of the welder’s trade such as concentration, precision and dexterity.” This is good news for everybody. In fact, over 50% of U.S. made products require welding. The market is growing as well, with U.S Bureau of Labor Statistics projecting employment for cutters, solderers, brazers, and welders to reach 412,300 in 2024. Welding is a highly skilled job, one which many might feel is mostly immune to looming threats of automation. While augmented reality is being utilized for vocational training, a new welding robot has been launched that showcases how far technology has come. QIROX QRC-290 is this robot’s name, and it is little more than a six axis arm with a welding torch attached, or so it would seem. As it turns out, Cloos, a welding and robot manufacturer, has partnered up with automation expert Baumuller to create one of the most rapid and precise welding robots yet. There are many technological approaches to solve rising demand for high quality welded products. The automation route might have rapid fire machining and production capacities, yet it remains to be seen if robots can match the versatility of an eager student learning on an augmented reality platform. What we do know for certain is that society’s growing needs for welded goods will not go unmet, at...

Laser Technology Can Change Chemical Composition of Teeth Enamel...

Lasers have been a point of interest in the dental industry throughout the years, and there finally may be a breakthrough with the technology. Researchers have found that fine-tuned lasers can safely and painlessly remove cavities. Additionally, they are able to cut soft tissue without causing bleeding. Another potential use of these lasers? Preventing cavities before they even start to form. With over 91% of American adults between the ages of 20 and 64 having cavities, the idea of having painless cavity repairs could hold wide appeal. This laser technology could be especially appealing to younger patients who may have fears surrounding the drill commonly used in cavity fillings. With the use of lasers, no numbing method is needed. This means no needles, which seem to be a common reason people choose not to get their cavities filled. With the vibrations of the laser-focused-light numbing the tooth, there are no restrictions in filling one or more cavity. Traditional diode lasers have been used for decades. These lasers effectively cut through soft tissue, but the new laser technology cuts through teeth enamel. When delivered at the correct wavelength and in microsecond pulses, short-pulsed carbon dioxide lasers can actually change the chemical composition of teeth enamel. In doing this, the lasers can strengthen teeth. The heat given off by the laser alters the top layer of enamel on the teeth. The usual carbonated hydroxyapatite gets changed to hydroxyapatite, which is less impacted by acid. When bacteria produces acid, it eats away at the teeth enamel and can cause cavities to form. When used on a daily basis, a prescription fluoride toothpaste may help protect teeth from cavities. However, laser technology can produce long-lasting benefits with just one treatment. With 3 million people currently having dental implants,...

The Solution To A Better WiFi Signal Might Be Right In Your Pantry (Sort Of)...

You may think that putting tin foil on your TV antenna is just superstition, but it turns out that your grandparents might have been onto something. This time, though, you can use it to improve your internet use. Dartmouth University researchers have found that aluminum has the power to boost your Wi-Fi signal in certain situations. Inspired by the homemade hack of placing an aluminum can behind a router to improve a Wi-Fi connection, this team of researchers developed a method that costs only $35 to produce. Not only does it improve your connection, but it offers better cybersecurity, too. Researchers created custom reflectors by inputting data into their own program called WiPrint, which designed a plastic reflector that was then produced using a 3D printer. This special reflector allowed the team to shape Wi-Fi beams in specific ways to favor certain spaces over others. In practice, this could restrict your Wi-Fi access and signal to your own home or improve the signal in a specific room. They then wrapped the reflector in aluminum foil and placed it on a wireless router to improve the signal. According to the release, their 3D-printed reflector can boost a Wi-Fi signal by more than 50% (or decrease the signal in unwanted areas by 63%). 3D printers are becoming more ubiquitous all the time, with construction companies using them to print concrete and medical researchers utilizing them to perfect replacement limbs. You can even buy 3D doodlers that allow your kids to create their own toys from their drawings. And fortunately, this technology now offers better accessibility and affordability. In fact, the Dartmouth research team noted that their method costs only $35 (assuming you have 3D printer access), while high-tech antennas created to improve Wi-Fi signals cost far...

New Lightweight Concrete Roof Designed to Harvest Solar Energy...

A prototype has been developed for an ultra-thin curved concrete roof that also generates solar power. Researchers at the Swiss Federal Institute of Technology in Zurich say the futuristic design will allow a residential structure that is part of the school to generate more energy than it uses. The roof design is made up of several layers. An inner sheet made from concrete acts as a foundation for heating and cooling coils and insulation. Thin-film photovoltaic cells are then installed on the exterior of the building to harvest solar energy. Philippe Block, a professor of architecture and structures at ETH Zurich, and Arno Schlüter, a professor of architecture and building systems, led the research team. Their goal was to combine adaptive building systems with the new lightweight construction. The initial prototype design was 7.5 meters high, with a total curved surface area of 160 square meters. It has now been taken down, with plans to implement the same design next year in a roof-top apartment unit called HiLo on the NEST, the living lab building of the Swiss Federal Laboratories for Materials Science and Technology and the Swiss Federal Institute of Aquatic Science and Technology. About four out of five homes in the U.S. have asphalt shingles and are constructed with non-reusable materials. However, this project used a net constructed from steel cables covered with a polymer textile, producing a form the concrete would be able to bond to. In doing this, the project had an unusual design, but was considerable cheaper in terms of material costs. Another advantage of the flexible formwork solution is that the area underneath the roof remains open, so interior building construction can be done at the same time. Due to a calculation method developed by the Block Researcher...

Grad Students Worked Behind The Scenes On Nobel Prize-Winning Discovery...

Grad students at Syracuse University are among the stars of the physics world. The Daily Orange reports that these students worked on the discovery of gravitational waves and neutron star collisions. The Laser Interferometer Gravitational-Wave Observatory (LIGO) headed the discovery, which resulted in Barry Barish, Kip Thorne, and Rainer Weiss accepting the 2017 Nobel Prize in Physics. As for the university, the Daily Orange reports that SU honored several physics professors for their work at a New Age of Discovery event. The project as a whole expands upon Einstein’s theory of general relativity, according to Syracuse.com. Einstein had predicted that gravitational waves existed, but the LIGO team observed these waves in 2015. The waves were produced by two colliding black holes. According to Syracuse.com, SU was the first university to work on Einstein’s theory, and professors started working with LIGO in the 80s. Then graduate students got involved in the project. Specifically, the students calibrated the LIGO instrument, helping it detect these waves. This process involves comparing two instruments, one with known correctness and one being tested. In addition to this technical task, the students modeled black holes. The Daily Orange reports that the graduate students received recognition when an audience member questioned why the university was only honoring men for the accomplishment. Among these students are Ari Fair (a Ph.D. student) and Swetha Bhagwat, who worked on the LIGO project for several years. “It’s a privilege to see something as big as this happen, especially two of them, in your graduate career,” Bhagwat said in a statement to the Daily Orange. “It’s really huge.” Both of the students told the Daily Orange that they received calls from friends and family excited about the announcement. And the excitement of discovery likely does not stop here. “It’s like one mission is done, but there is still...

Seventh Annual Cybersecurity Leadership and Innovation Awards Winners Announced...

The Center for Digital Government recently announced the winners of its seventh-annual Cybersecurity Leadership and Innovation Awards. The annual Cybersecurity Leadership and Innovation Awards program, which is underwritten by McAfee, acknowledges leaders who made significant cybersecurity-related contributions in state and local government, education, and healthcare organizations. Teri Takai, executive director of the Center for Digital Government, stated, “Cybersecurity threats are on the rise, and as stewards of some of the public’s most important and sensitive data, it’s more critical than ever that we recognize the government, education and healthcare organizations that are raising the bar when it comes to the best ways to protect that information.” With the federal government having undergone a nearly 680 percent increase in cyber security attacks over the past six years, cybersecurity innovations are more important than ever. The highest honors went to those who have developed effective programs to safeguard systems and data. Some of the 2017 Cybersecurity Leadership and Innovation Award winners include: State of Arizona – Security Program: The state of Arizona information security office standardized 13 security controls across 35 agencies within six months, in a federated state that has no mandate requiring the agencies to adopt the security controls. City and County of Denver – 2016 Elections: Denver’s cybersecurity program was focused on election integrity. By working with the Colorado Secretary of State and the Division of Homeland Security, the city was able to utilize tools for the pre-election validation of equipment and day-of monitoring. Damian Chung, Sr. Director, Cybersecurity Engineering, Dignity Health: Damian Chung promotes, provides mentorship, and motivational guest speaking for Year Up, which is a non-profit organization that aims to teach and provide internships for economically-challenged young adults who are interested in technology. Additionally, Chung has been working on secure cloud...

These ‘Smart’ Tattoos Will Change Color If Your Health Condition Suddenly Changes...

Approximately 45 million Americans have at least one tattoo, and they’re gradually gaining acceptance even in the stodgiest of workplaces. But while tattoos are often seen as a way to express creativity, they may soon serve an important purpose for our health: scientists have developed a new kind of “smart” tattoo that will change color if it detects certain important changes to your health. Developed by MIT and Harvard researchers, these tattoos use a special ink called Dermal Abyss to detect conditions like dehydration and changing blood sugar levels. The ink is enhanced with fluorescent and colorimetric biosensors that make the ink change its hue due to a chemical change in sodium, glucose, pH, and hydrogen ions in the individual’s interstitial fluid. The color shift depends on what measure is being tested; for example, pH sensing ink would change from purple to pink in an emergency, while glucose sensing ink would change from green to brown. For adults with chronic health conditions, these tattoos could be a real game changer. Nearly one in three U.S. adults has pre-diabetes, but these tattoos could allow diabetics to assess their blood sugar levels without having to prick their finger every day. Those with kidney diseases could be tatted with sodium monitoring ink to assess their hydration levels. Best of all, the tattoos are weightless, don’t require electricity, and aren’t impacted by changes to the skin. Scientists are also working on making the tattoos removable, so if you overcome your health condition, you aren’t stuck with the reminder forever. And because these tattoos don’t have to be visible all the time if patients don’t wish them to be (they can be done with invisible ink that shows up only when hit with certain color lights that can even...

PIPS and Laser Technology Innovating Dental Procedures...

With the increasing use of laser technology and PIPS (photon-induced photoacoustic streaming), concerns with dental procedures are being reduced. These technological advances allow a dentist to extend beyond the reach of traditional tools and remove bacteria more thoroughly. During more complicated procedures, like root canals, patients tend to worry about the sounds and pain that come from having the nerve removed from a tooth, and dentists worry about success rates and unforeseen complications. Modern technology allows root canals and many other dental procedures to be done with ease. In Ontario, Dr. Irfaan Salyani recently became the first dentist in the area to use laser technology. “These procedures can save a lot of teeth that would otherwise need to be extracted,” Salyani said about the use of laser technology. He also was able to use the laser to fix a frenectomy on his infant daughter. Salyani has been researching the medical and dental applications of lasers since 1995. The double wavelength technology allows it to work on teeth as well as soft tissue and enables procedures to be done with less bleeding and quicker healing. With 47.2% of adults over the age of 30 having some sort of periodontal disease, new technology like this is providing benefits to both dentists and patients. Laser technology can also be used in the treatment of mouth issues such as cold sores and abnormalities of the tongue and throat. Dr. Reid Pullen is another dentist who has found several uses for PIPS, which is a technique that uses Erbium:YAG laser energy to distress the irrigation solution inside a root canal system and cause a shockwave effect that in turn can lyse bacterial cells. By 2014, Pullen had already used PIPS in more than 2,000 cases. The laser technology has...

TomTom Releases New Fitness App To Pair With Fitness Watches...

Every year, millions of Americans attempt the journey to weight loss. They try dieting, exercising, hiring personal fitness trainers, and going to a variety of classes. Some will stick to it, and some will quit. This year, there is a new fitness fad appearing on the market to help Americans achieve their weight loss goals: fitness watches. There are watches being launched by a variety of electronics makers, from Samsung to even Garmin. There is a lot of interest in getting people the tools they need to start their fitness journeys. However, the most interesting fitness support tool to hit the market isn’t a watch; it’s an app that works with them. TomTom, known for their navigation products, is the company responsible for the smart phone app that tells the wearer their age in fitness years. The app is aptly named “Fitness Age.” What is it? As the name suggests, the app will tell the wearer how fit they are compared to others of their age group. It does this by reading the heart rate of its wearer over time to get a sense of the overall fitness level they are at. It then tells the wearer how they’re doing compared to people in their age group, using data from people in the U.S. If the wearer is in good shape, the app might tell them that their fitness age is younger than their actual age. If they’re not in good shape, the opposite is true. They might be older than their actual age. It will keep track of the wearer’s progress as the exercise, awarding “Fitness Points” for gains and increases, playing to the reward center of the brain. Other features It will also track progress during workouts, monitoring the wearer’s heart rate,...

3D Printed Medical Supplies Could Change Future Of Aerospace Injuries...

Despite the fact that 15% of all paper documents end up misplaced in an office environment, the printer is a remarkable machine. Since its creation, printing has saved human beings from a myriad of health problems, including arthritis, carpal tunnel, and now more advanced medical injuries. Being an engineer may grant you the possible salary of $150,000, but its ability to let you apply for NASA’s Astronaut Candidate Program may be the better advantage. Working in space, an astronaut conducts research on their microgravity environment, performs experiments, and — of course — performs the occasional zero-gravity somersault. However, working in space may not be as fun when an astronaut becomes injured. The medical supplies are limited. According to CNN, a simple radio message from deep space could take 20 minutes to transfer back to Earth. Should an astronaut fall ill or suffer from a medical injury during an expedition into space, the time it would take to send medical instruments and supplies could cause serious complications. Here, the 3D printer makes its big debut. In January 2017, Dr. Julielynn Wong became the first astronaut to print medical supplies using a 3D printer in space. Wong created a customized finger splint using free software, a laser hand scan, and a 3D printer that was on the space station. Because astronauts work in a zero gravity environment, they have to use their hands to get around as a person on Earth would use their feet. As a result, hand injuries in space are incredibly common. Among the injuries are mallet finger injuries, which require the astronaut to wear a finger splint. Wong and her colleagues had previously tested the process of 3D printing medical supplies back in 2014. Wong printed up to 10 surgical instruments and...

JetBlue Switching To Revolutionary Customer Service App...

The average workplace manager spends between 25% and 40% of their time in conflict management. This can be frustrating to both the manager doing the conflict resolution and the individuals involved in the conflict, especially if it’s a customer. The goal is to provide the best customer service possible, which isn’t always successful. To help managers track their customer-support related tasks, developers created task management software and similar applications. And now, companies are seeking to expand this software, including JetBlue, who expanded their customer service platform to track users across a wide variety of systems. The airline is partnering up with a startup called Gladly, which provides a more modern web app for customer service operations. Using this program, JetBlue hopes it can track customer emails, phone messages, and texts, as well as tweets and Facebook messages, to make their customer service systems run more smoothly. This is an overhaul of their entire current customer service operation, making it all into a single feed. Frankie Littleford, a co-founder of the airline and its vice president of customer support, told The Verge that he was thankful for the streamlined system, as most customers use more than one channel to communicate. “Seventy-one percent of customers use at least three channels to communicate. Gladly is going to take all of those communications and consolidate it into one platform. So instead of our crew members today having to have multiple applications open, toggling between screens, and maybe because of inactivity being logged out of one application and having to log back in and piece things together, this tool brings everything into one view in one application.” With the new system, a customer can tweet at the airline about missing their flight, follow up with a phone call, move...

Future Of USB Is Here In USB 3.2...

On average there are at least three billion USB ports shipped every year, making it one of the most popular types of connection technology in the world. Virtually every computer and smartphone contains a USB port. USB 3.1 has been the leading USB standard for a few years now, but it is backward compatible with its predecessor USB 2.0. However, a new version has been revealed that could shake the computer technology world and increase speeds like never before. The USB 3.2 is expected to be up to double current USB speeds when compared to the current USB technology. The current USB is the 3.1, which runs at the same speed as the USB 3.0, much to the disappointment of technology buffs across the nation. The USB 3.1 transfers data at a speed of 10 gigabits per second using two lanes, while the USB 3.2 tech aims to double that to 20 gigabits per second, with the same two lane technology. Unfortunately, however, the devices you’re using will have to support the newest USB hardware and come with the modern connectors, or the USB-C. As such, there is a lot of focus at pushing the industry to update its hardware. The plus side, however, is that once these upgrades do come out, users won’t need to get newer cables. The USB-C is designed to eventually work with higher-speeds. Making them a future-friendly option for electronics owners. “A USB 3.2 host connected to a USB 3.2 storage device will now be capable of realizing over 2 GB/sec data transfer performance over an existing USB Type-C cable that is certified for SuperSpeed USB 10 Gbps,” explained the USB Promoter Group. The Chairman of the USB Promoter Group, Brad Saunders, added further explanation: “When we introduced USB...

Arizona Dentist Takes Americans Across Border to Mexico For Cheaper Dental Care...

According to Business Insider, back in 2016, it was estimated that over 1 million Americans would travel across the border, either into Mexico or Canada, to receive health care. Due to the staggering costs of medical care in the United States, many Americans consistently search for quality healthcare at a cheaper price. And that is exactly what Mark McMahon is looking to help with. As a former Tuscon, Arizona dentist, McMahon is used to patients complaining about exorbitant healthcare fees. So while he was traveling over the border, he went undercover as a patient to many different Mexican dentist offices to see if the quality of care was up to American standards. He found that the Mexican dental care was on par, if not better, and came up with an idea to help bring Americans over the border in a search of cheaper dental work. Plus, considering that half of all adults say they visit their dentist only every six months, oral care in America is becoming dire simply because of the cost. McMahon noticed that the problem with Americans is that they often let their oral hygiene go until they can’t stand it anymore. This tends to happen because of the high cost of dental procedures. For example, a dental crown and root canal in the United States averages around $2,500 to $3,000, when in Mexico it costs around $800. So, McMahon decided to make a business out of it. He sold his dental practice, set up Coyote Dental, which is a play on smugglers who help immigrants cross the border into the United States, and now drives a car full of Americans across the border every Tuesday and Thursday to Mexican dentists waiting for them. Some of the dentists McMahon works with are...

U.S. Government Rates Tesla Safest Cars In History, IIHS Claims Otherwise...

It is said that at any given moment, 16% of drivers in the U.S. are uninsured. Insurance can play a vital part in post-accident issues, covering the car’s damages, but it doesn’t help much with safety in the moment of the crash. That’s the car’s job. And so, for those who are interested in the Tesla Model S or the Model X, there is good news. According to a statement by a Tesla rep, the U.S. government rated these cars as “the safest cars in history.” “Tesla’s Model S received the highest rating in IIHS’s crash testing in every category except for one, the small overlap front crash test, where it received the second highest rating available. While IIHS and dozens of other private industry groups around the world have methods and motivations that suit their own subjective purposes, the most objective and accurate independent testing of vehicle safety is currently done by the U.S. government, which found Model S and Model X to be the two cars with the lowest probability of injury of any cars that it has ever tested, making them the safest cars in history.” This statement is in direct opposition to one made by the IIHS (Insurance Institute for Highway Safety), which maintained that while the Tesla was the highest scoring in many categories of safety, it’s second-place rating in the small overlap front collision test made less than optimal for car safety. “If you’re looking for top-line safety, we believe there are other, better choices than the Model S,” said the IIHS representative. This claim from the Insurance Institue comes from the results of the test, in which the head of the crash test dummy slammed into the steering wheel. Because of this, they gave the car an...

Tesla’s Daring Plan To Save The Auto Industry, A Fleet Of Self-Driving Cars?...

It’s no secret that startup ride-share company Uber has had some trouble lately, having lost somewhere in the hundreds of millions of dollars trying to keep their competitive edge. They’ve recently lost their CEO, COO, and CFO, and investors are looking rather bleakly at their projected losses. The company’s losses ended up sending them into a crisis just a year after they had been valued at $100 billion. It was supposed to “disrupt the auto industry” in the same way that Tesla was, the article from Buisness Insider states. But even though Uber is suffering some setbacks, some people are still holding out hope that Tesla will save the industry. Self-driving cars have long been an idea of Tesla CEO Elon Musk, who now plans on creating a fleet of self-driving cars that are also for ride-sharing purposes, and they could be a way for automakers to keep the industry alive. After a decade of record breaking sales, many are saying that the industry has peaked and that it will now start a slow decline. Tony Huges, the Managing Director of Moody’s Analytics, has argued that it isn’t the cars themselves that will lead to the decline of the auto industry, but the ride-sharing services like Uber or Lyft. “Our bold prediction is that if ride-sharing companies become truly huge, they will seek to buy vehicle manufacturers and shift research and development efforts firmly in the direction of cost reduction and reliability,” he says. The idea that cars will start to only be seen as a method of transportation will be the reason that they end up declining, Hughes told The Street. “The nature of the vehicles by my reasoning will be that they become more homogeneous where ride-sharing is everywhere. If [vehicles are...

Could Electronic Devices Play a Role In Carpal Tunnel Development?...

Smartphones could be leading to a trend among the youth of sore and aching wrists and fingers, according to an article by The Economic Times. Doctors point out that smartphone users have been reporting soreness or numbness in their hands or wrists after an extended period of time texting. The size of the phone doesn’t help in these aspects, as it requires more compressed joint movement. As some may know, smartphones require specialized screws, like a SEMS screw, which combines a fastener and a screw in one. These hybrid microscrews are necessary because the devices are so small. And those small sizes and compressed movements can lead to problems down the road with continued use, says Dr. Sanjeev Kakar, an orthopedic surgeon at the Mayo Clinic in Rochester, Minnesota. “I think we may see more problems in terms of hand disorders, such as tendonitis, repetitive strain injuries, arthritis, thumb arthritis down the road, and even possibly carpal tunnel syndrome. I don’t think this will happen if you’ve texted once in your life. I think the process of doing this over 20 to 30 years may lead to having these problems down the road.” However, despite these potential problems, there have not been any official medical diagnoses based on the technology issue. So just because there are hand and wrist problems, does not mean that smartphone usage is the cause, notes Dr. Kakar. “I think you’d be hard-pressed to have a direct linkage between too much electronic device time and carpal tunnel syndrome,” he says. “I don’t think it’s been proven by this, but it does raise awareness.” A small study published in the journal Muscle and Nerve suggests that using electronic devices for more than five hours a day might affect the nerve in...

Having Your Employees Blog For The Company Could Help Its Brand...

Having an online presence is one of the most important parts of being a business in the modern day and age, with companies that blog 13 times more likely to see a return on investment. Getting a company’s name and brand out into the public eye, and in a positive way, can be difficult for many, especially small businesses. Most smaller companies don’t have the advertising power that a large corporation can throw around, and so they need to find a way to get their name in front of an audience. And that’s where the blog comes in. According to Founder and CEO of JotForm Aytekin Tank, one of the fastest ways to grow the company blog or website is to encourage not just the B2B or B2C content writers to write on it, but the employees, too. “B2B content normally sterilizes the human experience,” says Tank. “Companywide blogging restores it. When you liberate employees to write what they care about, the content can build your brand. Excited people tend to write exciting stuff.” The entrepreneur states that marketers struggle to capture the “passion, expertise, and experiences” of their organization. And that the alternative, mobilizing the entire team together, can be much more rewarding. And he means the entire team. Engineers, designers, HR, sales, and marketers. Any employee with interesting and exciting things to say can and should write for the company. According to the CEO, blogging builds the company brand by unveiling its human nature, instead of relying on products to do that. “Buyers,” he said, “can’t distinguish between products easily. They can, however, differentiate between the thoughts and personalities of sellers.” Tank believes this to be the way to earn not just a mindshare and portion of a customer’s money but build...

What Does HR Technology Mean For Recruitment?...

Technology is being introduced into a great many things, but should it be introduced into the HR departments of businesses? For many companies, using data and information sorting technology has become mainstream, but according to experts, they should not forget the human element. Alexandra Mizzi, senior associate at Howard Kennedy, believes that companies should use the technology, but be willing to account for biases in their systems. “There’s a reason it’s called human resources and not data resources,” she said. “Tech must not be allowed to run away with itself.” This comes from the idea that companies are becoming more and more reliant on using algorithms and data statistics to recruit, rather than meeting with potential applicants face to face. “HR must also take a proactive role in ensuring that recruitment technology does not promote bias against candidates with particular diversity characteristics,” she said. By this same logic, Andy Campbell, senior director of HCM strategy at Oracle, believes that instead of thinking of employees as “cogs in the wheel” of the company, businesses should think of them as customers. “HR also risks alienating employees through its use of data and technology if it does not consider the end user,” he said. Employers often overlook how smart use of HR tech can improve the employee experience. Many programs offer the ability to give performance reviews and evaluations based on how that individual did, but instead of giving that data immediately, HR waits until an annual or bi-annual review. “Millennials expect continuous feedback, but performance management systems make it annual or bi-annual,” he said. “The system is all wrong.” Recognizing and giving good feedback to employees can have a positive impact on businesses and increase employee retention. According to studies, 86% of companies with employee recognition...

Technology Helping Fight the Global Pollution Epidemic...

Pollution remains one of the most damaging and immediate concerns across the world. Scientists, researchers, and developers are constantly working to find innovative solutions to the world’s pollution issues, and drones might be the answer this generation was looking for. “Most of what we know about air pollution is based on ground-level date, but that’s not where many of the emissions are happening,” said Markus Hilpert, an Associate Professor of Environmental Health Sciences at the Mailman School. “Without a drone, it’s not safe or it can be difficult to take these kind of measurements.” Hilpert and his team recently became the first group of researchers to be approved by Columbia University to use drones for scientific researcher in the United States. The School of Engineering research team, along with the Lamont-Doherty Earth Observatory, are building a multirotor drone helicopter to measure pollution coming from industrial smokestacks. The drone will be able to ascend up to 400 feet and collect otherwise impossible-to-get-to air samples for lab analysis. Although air pollution is a major problem, there are still plenty of pollution issues taking place on the ground level. Luckily, there are non-profit organizations, volunteer groups, and environmentally conscious companies that are doing all they can to help preserve the environment and combat pollution. Each week, for example, GreenDrop stops roughly 100 tons of used clothes, electronics, and other harmful items from being carelessly tossed into landfills. As reported by KRWG, drones are also being used to take aerial photos of landfills in order to provide a reliable, comprehensive look at the images and figure out potential solutions. “Every tiny black dot on the phone image is a location where the drone has taken a picture,” said Don Gray of Gordon Environment/PSC. “When the photos are processed,...